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Latest News, Reviews and Interviews


The Hitchhiker's Guide To The Galaxy experience announce full cast
Ahead of The Hitchhiker's Guide To The Galaxy opening at Riverside Studios this November, the full cast has been confirmed, including pre-recorded voices from Tamsin Greig, Sanjeev Bhaskar and Samira Ahmed.


Guide: London's Best Immersive Halloween Experiences (2025)
From family-friendly frights and immersive walking tours to intense experiences that promise big scares, here are our recommendations for London's best immersive experiences this Halloween...


Punchdrunk Enrichment announce cast for Fireside Tales
Punchdrunk Enrichment have announced the cast for the world premiere of their new show, Fireside Tales. An enchanting interactive adventure for children aged 7-11 and their grown-ups, running at Punchdrunk Enrichment Stores in Wembley Park, Brent, from 6th December 2025 to 4 January 2026.


Jeff Wayne’s The War of the Worlds: The Immersive Experience sets Guinness World Record
Jeff Wayne’s The War of The Worlds: The Immersive Experience has officially entered the history books as a Guinness World Record holder for the longest theatrical run of a musical immersive theatre production, with more than 31,000 performances (and counting) since its launch in 2019.


Review: Phantom Peak's Hallowed Peak (2025)
London's best open-world immersive experience returns with its fourth annual Halloween season, bringing with it another excellent batch of story trails for guests to sink their fangs into.


Interview: Peter Broughton on Creature and immersive puppetry
Ahead of Peter Broughton's one-audience member show Creature debuting at COLAB Invitation Theatre Festival, we sat down to discuss the show, their love of puppetry, and why Kermit has the power to make people cry.


The Nutcracker Noir immersive dining experience to open this November
This Christmas, globally-acclaimed scene makers DesignScene and immersive storytellers Secret Theatre will present The Nutcracker Noir - a brand-new immersive dining experience and modern reimagining of the classic Christmas tale that promises to be THE festive dining show of the season.


The Last Days of Pompeii: The Immersive Exhibition to open in London this November
Following huge success globally, the award-winning The Last Days of Pompeii: The Immersive Exhibition will make its UK debut this November at Immerse LDN, and take visitors on an unprecedented journey through ancient Pompeii, using a striking combination of cutting-edge technology and rich, historical narratives.


The Paddington Bear Experience to offer Halloween trick-or-treat add-on
From Saturday 18th October to Sunday 2nd November, families are invited to enjoy a limited-time Trick-or-Treat adventure at London’s award-winning immersive attraction, located at the iconic County Hall on the South Bank.


Jurassic World: The Experience extends its run at NEON at Battersea Power Station
Jurassic World: The Experience at NEON Battersea Power Station has extended its run until 4th January 2026.


Race Across The World - The Experience London to launch a festive race through the West End
This autumn, CityDays will be adding a touch of festive magic to its popular adventure game with the launch of a brand-new route for Race Across the World: The Experience London. Building on the huge success of the original, the second route introduces new hidden gems of the city, exciting new gameplay, and a seasonal twist to celebrate the winter months.


COLAB Invitational Theatre Festival announces full lineup for September 2025
Step inside a new era of theatre at the Invitational Theatre Festival this September at the COLAB Tower. Over one extraordinary weekend, discover boundary-pushing performances that don’t just immerse you—they invite you in. This pioneering new form of theatre places the audience at the heart of the story, not as passive spectators, but as welcomed participants in a shared narrative.
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